Uxdesign iconUxdesignJun 17, 2026 ~1 min source read

While everyone talks about AI, design is gaining power

Something interesting has been happening in the background of all the AI hype, and I think it deserves more attention — especially after seeing Silke Bochat, Savannah College of Art and Design LinkedIn post. While everyone is focused on models, benchmarks, and the race to build AI faster, some of the world's largest technology companies are making a different bet: they're elevating design.

While everyone talks about AI, design is gaining power

Share this story

Send the public story page.

Useful takeaways from this story.

Something interesting has been happening in the background of all the AI hype, and I think it deserves more attention — especially after seeing Silke Bochat, Savannah College of Art and Design LinkedIn post.

While everyone is focused on models, benchmarks, and the race to build AI faster, some of the world's largest technology companies are making a different bet: they're elevating design.

Microsoft recently appointed its first-ever Chief Design Officer.

Building the complete brief

The page is ready to read now. The fuller skim-friendly version will appear here automatically.

The useful part

Something interesting has been happening in the background of all the AI hype, and I think it deserves more attention — especially after seeing Silke Bochat, Savannah College of Art and Design LinkedIn post. While everyone is focused on models, benchmarks, and the race to build AI faster, some of the world's largest technology companies are making a different bet: they're elevating design. Samsung hired Mauro Porcini, the executive who previously established Chief Design Officer roles at both 3M and PepsiCo.

How it works

  • Shopify revived a Chief Design Officer position that had been vacant for eight years and appointed Carl Rivera (now CPO at Nubank).
  • Meta has been assembling an impressive design leadership bench, bringing in Alan Dye, formerl...

Example or evidence

  • Microsoft recently appointed its first-ever Chief Design Officer.

Keep reading in the app

Open the app view to save this story, compare related coverage, and continue from the same source.

Open in app