Eventmarketer iconEventmarketerJun 28, 2026

Experiential Marketing Trend of the Week: Think Pink

If you thought 2023's "Barbie" movie summer was the end of the pink trend, think again. Brands have been leaning into the bubblegum palette to spark feelings of playfulness, creativity, coziness and, often, empowerment in their activations.

Experiential Marketing Trend of the Week: Think Pink

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If you thought 2023's "Barbie" movie summer was the end of the pink trend, think again.

Brands have been leaning into the bubblegum palette to spark feelings of playfulness, creativity, coziness and, often, empowerment in their activations.

While Barbie collabs have been driving a lot of the reenergized pink craze, companies have staked their own claim on shades of the […] The post Experiential Marketing Trend of the Week:

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If you thought 2023's "Barbie" movie summer was the end of the pink trend, think again. Brands have been leaning into the bubblegum palette to spark feelings of playfulness, creativity, coziness and, often, empowerment in their activations. While Barbie collabs have been driving a lot of the reenergized pink craze, companies have staked their own claim on shades of the […] The post Experiential Marketing Trend of the Week:

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