Lodging Magazine iconLodging MagazineJul 13, 2026

From Data to Direction: Hotels Need Technology That Helps Calculate the Most Profitable Mix of Business

Corporate hotel revenue grew 5.6 percent in the first quarter of 2026, the first meaningful growth since the pandemic.

From Data to Direction: Hotels Need Technology That Helps Calculate the Most Profitable Mix of Business

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Corporate hotel revenue grew 5.6 percent in the first quarter of 2026, the first meaningful growth since the pandemic.

Loyalty rates and OTA bookings are […] The post From Data to Direction:

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Corporate hotel revenue grew 5.6 percent in the first quarter of 2026, the first meaningful growth since the pandemic. hotel industry is in a deceptively complicated moment. Total demand is up roughly 1 percent year over year.

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  • Loyalty rates and OTA bookings are […] The post From Data to Direction:

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hotel industry is in a deceptively complicated moment. Total demand is up roughly 1 percent year over year. On paper, things look stable, even encouraging.

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