Startupbos iconStartupbosAug 4, 2026

Startup Boston Week Speaker Sneak Peek: Cara Hogan on Positioning, Messaging and Marketing That Converts

Cara Hogan has always been passionate about science, the outdoors, and storytelling. Cara started out as a journalist for The Boston Globe, eventually transitioning into marketing roles for various tech companies.

Startup Boston Week Speaker Sneak Peek: Cara Hogan on Positioning, Messaging and Marketing That Converts

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Cara Hogan has always been passionate about science, the outdoors, and storytelling.

Cara started out as a journalist for The Boston Globe, eventually transitioning into marketing roles for various tech companies.

After a career inflection point, Cara moved into the role of fractional CMO in the climate tech space.

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Cara Hogan has always been passionate about science, the outdoors, and storytelling. Cara started out as a journalist for The Boston Globe, eventually transitioning into marketing roles for various tech companies. After a career inflection point, Cara moved into the role of fractional CMO in the climate tech space.

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The avid rock climber and surfer found her calling in climate tech. Cara is speaking on a panel titled "Positioning, Messaging, or...

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