Live Nation-owned Merch Traffic is taking legal action against online sellers over alleged counterfeit artist merchandise. For artists, merchandise can be much more than a few T-shirts at the back of a venue.
Live Nation-owned Merch Traffic is taking legal action against online sellers over alleged counterfeit artist merchandise.
For artists, merchandise can be much more than a few T-shirts at the back of a venue.
It can be a major source of income, a way to build an artist's identity and one of the easiest ways for fans to show their support.
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Live Nation-owned Merch Traffic is taking legal action against online sellers over alleged counterfeit artist merchandise. For artists, merchandise can be much more than a few T-shirts at the back of a venue. It can be a major source of income, a way to build an artist's identity and one of the easiest ways for fans to show their support.
Here's what the case means for artists and labels.
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