Thespinoff iconThespinoffAug 12, 2026 ~1 min source read

Where are the Audiences? 10 takeaways from a big new survey of NZ media

survey provides an independent test of which mediums, brands and platforms are rising and falling in New Zealand, and how fast. What this year's NZ on Air audience-data drop tells us about media consumption trends.

Where are the Audiences? 10 takeaways from a big new survey of NZ media

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What this year's NZ on Air audience-data drop tells us about media consumption trends.

The survey is a must-read for anyone interested in the evolving media landscape, offering valuable data for brands, agencies and publishers.

survey provides an independent test of which mediums, brands and platforms are rising and falling in New Zealand, and how fast.

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What this year's NZ on Air audience-data drop tells us about media consumption trends. survey provides an independent test of which mediums, brands and platforms are rising and falling in New Zealand, and how fast. The survey is a must-read for anyone interested in the evolving media landscape, offering valuable data for brands, agencies and publishers.

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  • Together, they look at the brands that continue to draw audiences, the ones that are struggling, and why the rate of change within the NZ media landscape has steadied after years of breakneck upheaval.

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