Google Unveils $29 Pixel Tag to Take On Apple's AirTag

The useful part

Pixel Tag is Google's first item tracker, even though Google implemented an item tracking network two years ago that's been used by third-party devices. There's a built-in speaker that can play a sound when an item it's attached to is lost, and a button that causes a sound to play on a connected smartphone. Pixel Tags have an oval shape instead of a round shape, and they don't come with an attachment point and like the ‌AirTag‌, require an add-on accessory for adding to keys or bags.

How it works

• It works with Android devices running Android 9 or newer with Bluetooth 6, and can be tracked in the Find Hub app.
• The ‌AirTag‌ relies on Apple's Find My network when an item is out of range of its owner's device, and Google has a similar system.
• Like the ‌AirTag‌, the Pixel Tag uses a replaceable battery that lasts for up to one year.
• Google added Bluetooth and Ultra Wideband to the Pixel Tag, so it supports a precision finding feature when an item is lost nearby but out of sight.
• The Pixel Tag supports many of the same functions as the ‌AirTag‌, like alerts when an item is left behind and the option to share item location with multiple people.

Details worth keeping

Google today introduced the Pixel Tag, its answer to Apple's AirTag.