The hidden cost of frustration at live events

When attendees talk about their event experience afterwards – they rarely start with the headline act, writes David Duncan, Director of Strategic Partnerships, Parim. Millions of people attend festivals, concerts and sporting events, and some will spend months planning their trip.

The hidden cost of frustration at live events

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When attendees talk about their event experience afterwards – they rarely start with the headline act, writes David Duncan, Director of Strategic Partnerships, Parim.

Millions of people attend festivals, concerts and sporting events, and some will spend months planning their trip.

Others will spend hundreds, if not thousands, of pounds on tickets, travel and accommodation.

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When attendees talk about their event experience afterwards – they rarely start with the headline act, writes David Duncan, Director of Strategic Partnerships, Parim. Millions of people attend festivals, concerts and sporting events, and some will spend months planning their trip. Others will spend hundreds, if not thousands, of pounds on tickets, travel and accommodation.

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