Bethenny Frankel’s Supermodel Cafe gets a lukewarm response as skinny culture returns

The useful part

Reality TV star and entrepreneur Bethenny Frankel has returned to the food and beverage space with a new pop-up cafe in the Hamptons. Despite long lines wrapping around the corner, the new business venture seems to be getting mostly a lukewarm welcome. The East Quogue cafe, which opened up on August 13, stands out for its pink interiors and branded merch with the phrase "supermodel" on it.

How it works

• I'm not even gonna finish it," one user <a href="https://vt.tiktok.com/ZSV6KC...
• to the drink menu (which includes popular flavors like cookie butter or pistachio coconut), the cafe's main appeal is its food offerings.
• Think sandwiches named "The Bethenny" or "The Nepo Baby," and cottage cheese bagels with high protein spreads like cacio e pepe, caviar, and Frankel's popular chicken salad.
• "It's just okay" As visitors flocked to the pop-up over the weekend, mixed reviews started circulating online about the quality and taste of the store's products.
• Many shared their positive reviews of the pop-up, like content creator Greta Louise.

What to take from it

I'm obsessed, this is the type of thing I would eat for lunch everyday," she said on TikTok.

Details worth keeping

It also has a Bethenny-themed menu and lots of flowers. Others weren't particularly impressed with the food. I'm going to be brutally honest, I don't like it.