OnePet: Senior Off-Page SEO & Link Building Specialist

The useful part

League City, Texas URL: http://one.pet OnePet is a portfolio of digitally native pet brands, including Total Vet, CertaPet, and Honest Paws. We help pet owners discover, decide, and purchase trustworthy products and services for their pets. We're looking for a highly resourceful Off-Page SEO & Link Building Specialist to own link acquisition and off-site authority building across 3-4 primary domains.

How it works

• We're looking for someone who can identify opportunities, decide how to attack them, and execute.
• original data, statistics, surveys, resources, visual assets, tools, awards, rankings, expert contributions, or ideas we haven't thought of yet.
• Your job is straightforward: build a stronger, more diverse, and more valuable backlink and off-site brand profile that contributes to higher rankings and more organic traffic.
• Find newsworthy angles, identify journalists and publishers, pitch stories and expertise, and turn those relationships into coverage, links, and brand mentions.
• Execute competitive link-gap analysis, reclamation, broken-link opportunities, unlinked mentions, resource outreach, guest contributions, partnerships, directories, and other proven tactics.

What to take from it

Identify worthwhile opportunities, evaluate quality and risk, negotiate pricing and terms, and determine whether the expected value justifies the cost.

Details worth keeping

not someone who needs a large team, detailed SOPs, or constant direction. Develop campaigns and angles that give publishers a real reason to link.