Surprise and Shine! Apple’s big iPhone event set for September 9
That's a day later than its usual fall events because of the Labor Day holiday on Monday. We will of course have full coverage right here on Macworld including a liveblog.
Useful takeaways from this story.
That's a day later than its usual fall events because of the Labor Day holiday on Monday.
We will of course have full coverage right here on Macworld including a liveblog.
There's a bit of a "new day" angle with this being the first Apple Event under incoming CEO John Ternus, but we don't expect anything related to super-bright displays or anything that would obviously relate...
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The useful part
That's a day later than its usual fall events because of the Labor Day holiday on Monday. We will of course have full coverage right here on Macworld including a liveblog. There's a bit of a "new day" angle with this being the first Apple Event under incoming CEO John Ternus, but we don't expect anything related to super-bright displays or anything that would obviously relate to this motif.
How it works
- The prevailing color is blue, which could be a reference to one of the new iPhone 18 Pro colors, and the overall brightness could reference the new camera system.
Details worth keeping
The event invitations went out with an image of an Apple logo shining brightly like a sun in the sky along with the tagline "Surprise and shine." The event will be streamed on apple.com, on the Apple TV app, and on the Apple YouTube channel.
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