Webwire iconWebwireAug 27, 2026

Authentic Partners with Drake to Scale OVO Globally

Authentic Brands Group ("Authentic"), a global brand and entertainment platform, today announced the acquisition of a majority stake in the intellectual property of OVO, the premium lifestyle brand co-founded by Drake. As the driving force behind OVO, Drake will retain a significant ownership stake and continue shaping its creative vision alongside Authentic.

Authentic Partners with Drake to Scale OVO Globally

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Authentic Brands Group ("Authentic"), a global brand and entertainment platform, today announced the acquisition of a majority stake in the intellectual property of OVO, the premium lifestyle brand...

As the driving force behind OVO, Drake will retain a significant ownership stake and continue shaping its creative vision alongside Authentic.

The partnership builds on Authentic's proven approach to growing iconic brands and cultural assets through content, experiences and g...

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Authentic Brands Group ("Authentic"), a global brand and entertainment platform, today announced the acquisition of a majority stake in the intellectual property of OVO, the premium lifestyle brand co-founded by Drake. As the driving force behind OVO, Drake will retain a significant ownership stake and continue shaping its creative vision alongside Authentic. The partnership builds on Authentic's proven approach to growing iconic brands and cultural assets through content, experiences and g...

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