Fastcompany iconFastcompanyAug 28, 2026 ~1 min source read

How solopreneurs should approach AI transparency

Clients started asking me about my use of AI years ago, shortly after ChatGPT emerged and people started experimenting with output. It started with "We don't want AI, ever" and has shifted over time to "We use AI to speed up parts of our work." Today, I'm always prepared for the discussion with a potential client.

How solopreneurs should approach AI transparency

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Clients started asking me about my use of AI years ago, shortly after ChatGPT emerged and people started experimenting with output.

It started with "We don't want AI, ever" and has shifted over time to "We use AI to speed up parts of our work." Today, I'm always prepared for the discussion with a potential client.

Ultimately, your stance and the client's stance on AI have to be aligned, or the relationship won't work.

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The useful part

Clients started asking me about my use of AI years ago, shortly after ChatGPT emerged and people started experimenting with output. It started with "We don't want AI, ever" and has shifted over time to "We use AI to speed up parts of our work." Today, I'm always prepared for the discussion with a potential client. Ultimately, your stance and the client's stance on AI have to be aligned, or the relationship won't work.

How it works

  • The question is coming up whether you raise it or not On August 14, Anthropic said it would start embedding an invisible watermark in the text Claude generates to comply with the EU AI Act (but the output...
  • A few weeks before that, Substack began giving readers the option to run posts through an AI detector built by Pangram.

Details worth keeping

It does no good to hedge or dance around the question.

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