A client posted a Freelancer job seeking a creative designer and video editor to support a comprehensive marketing and branding campaign for a platform focused on home-beauty and lifestyle services. The project advert lists a $250–$750 budget and tags a broad set of skills across video production, motion graphics, and digital marketing.
They are looking for a ''creative, top-tier video editor'' with capabilities that cross into design and motion work. The posting explicitly associates these roles with: animation, content creation, digital marketing, graphic design, motion graphics, social media marketing, video editing, video production, video services, and visual design. That mix implies deliverables will be both strategic (campaign-branded assets) and tactical (platform-optimized video edits).
- Short social-format promo videos (vertical and square)
- Branded motion graphics and animated logo treatments
- On-screen titles and captions formatted for social platforms
- Final masters and platform-ready exports (optimized codecs and aspect ratios)
- Portfolio: include recent work demonstrating social-first edits, motion graphics, and beauty or lifestyle brand work. Prioritize short-form edits and vertical/square formats.
- Case notes: briefly describe metrics or outcomes when possible (engagement, shareability) for similar assets you produced.
- Toolset: list primary software (e.g., After Effects, Premiere Pro, DaVinci Resolve, Final Cut) and any plug-ins or motion toolkits you rely on.
- Deliverables & formats: state the file types and aspect ratios you'll deliver (MP4 H.264/H.265, ProRes masters, 9:16, 1:1, 16:9) and layered project files if requested.
- Timeline & revisions: propose a realistic turnaround and number of revision rounds covered by the budget.
The posted budget ($250–$750) suggests a short-term project or a small bundle of assets rather than a long-term retainer. For that range, scope should be explicit: for example, a package could include two to four short social videos plus one animated logo loop. If the campaign requires more assets, propose phased work or add-ons priced separately.
The client's focus on home-beauty and lifestyle implies a visual tone that supports service discovery and trust. Emphasize experience with clean, aspirational visuals, natural color grading for skin tones, clear on-screen copy, and fast social pacing. Demonstrate awareness of platform norms for Instagram, TikTok, and Facebook where captions, pacing, and thumbnail design affect performance.
Other nearby Freelancer postings in the same period show demand for Instagram/TikTok promo edits, live-action product promos, UGC content creation, and short animations. These listings confirm market expectations for social-native formats, snappy pacing, and platform-specific deliverables.
If you can produce social-focused video assets and motion design within the $250–$750 range, prepare a concise bid that highlights relevant portfolio pieces, explains your process for social formats, and defines exactly what you will deliver for the budget.