Amazon iconAmazonAug 31, 2026

We invited a direct competitor into Security Hub Extended. Here’s why.

When customers keep pointing you to a solution that overlaps with parts of your own offering, you have a choice to make. This post is about the choice we made with Upwind, and why we'd make it again.

We invited a direct competitor into Security Hub Extended. Here’s why.

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When customers keep pointing you to a solution that overlaps with parts of your own offering, you have a choice to make.

This post is about the choice we made with Upwind, and why we'd make it again.

AWS Security Hub Extended exists because customers told us what was working for them in enterprise security […]

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This post is about the choice we made with Upwind, and why we'd make it again. When customers keep pointing you to a solution that overlaps with parts of your own offering, you have a choice to make. AWS Security Hub Extended exists because customers told us what was working for them in enterprise security […]

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