Musicconnection iconMusicconnectionSep 1, 2026

Sony Music Needs a VP, D2C Fan Engagement

The ideal candidate combines […] The post Sony Music Needs a VP, D2C Fan Engagement first appeared on Music Connection Magazine. The VP is accountable for the quality and commercial performance of D2C fan engagement across the roster, and for the relationships that make it work: with label marketing, creative and commerce teams, with the international marketing team, and with partners across The Greenhouse.

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The ideal candidate combines […] The post Sony Music Needs a VP, D2C Fan Engagement first appeared on Music Connection Magazine.

which makes credibility, judgement and influence without authority central to the role.

The role leads a team of five to six spanning creative direction and design systems, design and production, D2C product management, and CRM and lifecycle marketing.

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which makes credibility, judgement and influence without authority central to the role. The role leads a team of five to six spanning creative direction and design systems, design and production, D2C product management, and CRM and lifecycle marketing. The ideal candidate combines […] The post Sony Music Needs a VP, D2C Fan Engagement first appeared on Music Connection Magazine.

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  • The VP is accountable for the quality and commercial performance of D2C fan engagement across the roster, and for the relationships that make it work: with label marketing, creative and commerce teams, with...

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