Sflcn iconSflcnSep 5, 2026 ~4 min source read

Tourism Enhancement Fund Selects 15 Entrepreneurs for Third Innovation Incubator Cohort

The Tourism Enhancement Fund and the University of Technology, Jamaica will support a seven-month incubator that includes AI-enabled prototyping and pathways to funding for local tourism startups.

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The seven-month incubator focuses on capacity building, market validation, investment readiness and, for the first time, AI-powered prototype development.

Program aims to broaden participation beyond large-scale accommodations by supporting innovations across the tourism value chain, including accessibility, sustainability and digital commerce.

Since the incubator began, 35 businesses have been accepted, about 29 have completed the program, and some alumni have secured financing and launched projects tied to wellness and tourism clusters.

The useful part

Organizers formally welcomed the cohort during a Meet and Greet at the Audi Showroom in Kingston on Wednesday, September 2. KINGSTON, Jamaica — The Tourism Enhancement Fund has selected 15 Jamaican entrepreneurs for the third cohort of its Tourism Innovation Incubator. This advances a national push to bring more locally built products, technology and services into the tourism sector.

How it works

  • "Artificial intelligence can process a booking, analyse data and recommend an experience, but it cannot replicate the warmth, humour and humanity of the Jamaican people," Bartlett said.
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  • The assessment was conducted by TEF and the program's business service intermediary, the University of Technology, Jamaica.
  • Seven-month Program The entrepreneurs will begin an approximately seven-month program focused on capacity building, business development, market validation and investment readiness.
  • For the first time, the incubator will also include AI-powered prototype development.

What to take from it

Carey Wallace said the incubator helps entrepreneurs find opportunity across the tourism value chain. "Tourism has a wide variety of sub-industries, meaning there are innovation opportunities right along the length and breadth of tourism, even before the visitor gets here. Wallace described the incubator as a key part of the Ministry of Tourism's transformation agenda, adding, "We sincerely want to see billionaires coming out of this programme." UTech Jamaica President Dr.

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  • "Many of you may be concerned about the strong presence of all-inclusive hotels, and what we are trying to do here is to allow Jamaicans who have other innovative ideas to explore the tourism space and to...
  • "In this technological world and digital space, now is the time and opportunity for young Jamaicans to capitalise on this billion-dollar industry." TEF and UTech Jamaica signed the business service...

Details worth keeping

Tourism Enhancement Fund (TEF) Executive Director Dr. The 10 men and five women were introduced Wednesday (Sept. So, it opens up many doors for our incubatees," Wallace said.

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