Gurman on Schiller’s Departure and Ternus’s Goals for the App Store

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It generates an estimated $30 billion a year and can be very challenging to manage.

Apple's app marketplace is loved by many consumers, but often criticized by developers and subjected to increasingly onerous regulations.

Apple Events, meanwhile, is how the company communicates its new product launches to customers.

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It generates an estimated $30 billion a year and can be very challenging to manage. Apple's app marketplace is loved by many consumers, but often criticized by developers and subjected to increasingly onerous regulations. Apple Events, meanwhile, is how the company communicates its new product launches to customers.

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Now, Schiller is 66 and clearly wanted to have some semblance of retirement.
Schiller,, seems to believe that such moves will only further irk developers and governments.
While there was no internal blowup or anything like that, it's something he wanted no part of.
I sure hope that's not true, because that would be awful — making a bad situation worse — and pretty much the exact opposite of what Apple ought to do.
I know that is controversial, I just tee it up as another way to look at the size of the business, what we want to achie...

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Mark Gurman, in his weekend Power On column at Bloomberg (gift link): The veteran executive ran the App Store and Apple Events. It was a busy, all-encompassing gig and nowhere near a semiretirement.

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