Petru & Claymoor: Handmade Shoes from Brașov, Transylvania
A practical summary of how Petru & Claymoor revived traditional Central European shoemaking in Romania, what distinguishes their product, and why their shoes command high prices.

A practical summary of how Petru & Claymoor revived traditional Central European shoemaking in Romania, what distinguishes their product, and why their shoes command high prices.

Petru & Claymoor produces traditionally handmade shoes in Brașov, Romania, using hand clicking, hand lasting, hand welting, and hand sole-stitching.
Founders Mircea Cioponea (Claymoor) and Petru Coca launched the brand in 2018 to preserve local shoemaking skills and combine classic designs with bold materials.
Their design approach is 'classic with a twist': conventional lasts and styles paired with unusual leathers and colors, including exotic skins.
Many years ago, I flew into Bucharest and drove north to Brașov to visit a shoemaking factory. You hear "Transylvania" and naturally think of Dracula, castles, dark forests, and all of the imagery that has surrounded the region for centuries. In reality, it is simply a very beautiful part of the world that likely gets less recognition than it deserves.
Because while everyone knows Northampton, Florence, Paris, and Tokyo when discussing great shoes, there are other corners of the world where exceptional shoemaking continues to survive. For me, though, one of the most interesting things about the trip was seeing another side of Transylvania: its tradition of shoemaking. There is an old-world craftsmanship that still survives there, something that has become increasingly difficult to find in Western Europe.
Leaving Bucharest and heading toward Brașov takes you up through the Carpathian Mountains, through this incredibly beautiful part of Romania that, for someone who has never been there, probably exists more in mythology than reality. There is certainly something alluring about it. Mircea was, first and foremost, a shoe enthusiast.

Every now and again, a new maker appears on the scene with an ethos that feels different enough to pay attention to. Peter Qu is one of those makers. If you read the blog, you may have...

Parisian shoe powerhouse Aubercy has recently included one of its bespoke models, Le Harry, in what they call their Petite Mesure line. Petite Mesure is not really something that has a direct English translation, but it is...

Made In Italy fashion is all about impeccable quality, design, and craftsmanship! With 77 brands participating, here’s a first look…

O conversaИ›ie despre artДѓ, arhitecturДѓ И™i esenИ›a luxului contemporan pe malul lacului Garda, Г®n curtea interioarДѓ a Castelului Scaliger din Torri del Benaco. Crescut Г®ntr-o familie de artiИ™ti И™i format de mari creatori de modДѓ, Luca Hettner ne povesteИ™te despre Г®nceputurile sale И™i despre cum creeazДѓ pie

Carmina Shoemaker is back at it, bringing its 3D bespoke service on tour across America this October. And this time, they are going bigger, with stops in New York, Chicago, and San Francisco. I have personally experienced...

Intricately-made, ethereal and romantic, these bespoke creations are future heirlooms
Loading more related stories...
Open the app view to save this story, compare related coverage, and continue from the same source.