Toybook iconToybookSep 8, 2026 ~2 min source read

Warner Bros. Spotlights Franchise Lineup and Licensing Opportunities at Brand Licensing Europe 2026

At Brand Licensing Europe 2026, Warner Bros. Discovery Global Consumer Products presented anniversaries, upcoming series, and category opportunities across major IPs including Harry Potter, DC, The Lord of the Rings, horror brands, and classic animation.

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Harry Potter marks 25 years since Philosopher’s Stone and has a new HBO series premiering on Christmas Day, creating renewed licensing momentum.

Animation-driven licensing will mix new feature films (Bad Fairies, The Lunar Chronicles) with reimagined series (Scooby-Doo: Origins), plus Tom and Jerry and Looney Tunes initiatives.

The useful part

Celebrates Iconic IPS at Brand Licensing Europe 2026 This year's lineup showcases the evolution of Warner Bros.'s beloved properties. September 8, 2026 by Taylor Battle < 1 Share Link to X Link to Linkedin Link to Instagram Link to Facebook Warner Bros. Discovery Global Consumer Products returns to Brand Licensing Europe 2026 to showcase its brands and entertainment portfolios.

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  • Rings joins the showcase by celebrating the 25th anniversary of the first movie in Peter Jackson's film trilogy.
  • This year's showcase also brings nostalgic moments through its animation lineup.
  • Between reading fantasy novels and re-watching Disney classics, she can be found building houses in The Sims 4.
  • This year, the franchise celebrates the 25th anniversary of Harry Potter and the Philosopher's Stone.
  • Alongside various partnerships and collaborations, the momentum continues with the highly-anticipated HBO original television series premiering Christmas Day.

What to take from it

This live-action animated series will engage new and longtime fans as Tom and Jerry and Loony Tunes deliver strong licensing opportunities. will strengthen its horror portfolio through key categories, such as collectibles, apparel, home goods, gaming, and immersive experiences. The slate expands with feature films such as Bad Fairies and The Lunar Chronicles.

Example or evidence

  • by visiting Stand B121 at Brand Licensing Europe, or visiting warnerbros.com.
  • About the author Taylor Battle Taylor is an assistant editor at The Toy Insider, The Pop Insider, and The Toy Book.
  • Taylor is passionate about creating and is always looking to try new things.

Details worth keeping

Celebrates Iconic IPS at Brand Licensing Europe 2026. continues to bring action-packed adventures through its heroic properties. Studios, creating exciting opportunities for partners.

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