Forrester iconForresterSep 10, 2026

E-Commerce: How Five CPG Brands Are Winning

Forrester examined 24 CPG brands across the digital attributes that matter most for go-to-market success. For the e-commerce dimension, we reviewed direct-to-consumer buyability and Amazon storefront presence.

E-Commerce: How Five CPG Brands Are Winning

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Forrester examined 24 CPG brands across the digital attributes that matter most for go-to-market success.

For the e-commerce dimension, we reviewed direct-to-consumer buyability and Amazon storefront presence.

Forrester examined 24 CPG brands across the digital attributes that matter most for go-to-market success. For the e-commerce dimension, we reviewed direct-to-consumer buyability and Amazon storefront presence.

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Forrester examined 24 CPG brands across the digital attributes that matter most for go-to-market success. For the e-commerce dimension, we reviewed direct-to-consumer buyability and Amazon storefront presence.

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