Deccanchronicle iconDeccanchronicleSep 15, 2026

He Inherited a Farm, but Chose to Rethink It

Apuroop Arja grew up in a farming family that had built its success through conventional agriculture. After leaving home, discovering permaculture and returning with a very different idea of what a farm could be, he had to convince his own family to give it a chance.

He Inherited a Farm, but Chose to Rethink It

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Apuroop Arja grew up in a farming family that had built its success through conventional agriculture.

After leaving home, discovering permaculture and returning with a very different idea of what a farm could be, he had to convince his own family to give it a chance.

What began as a four-acre experiment eventually grew into Ervana Wildfarms.

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Apuroop Arja grew up in a farming family that had built its success through conventional agriculture. After leaving home, discovering permaculture and returning with a very different idea of what a farm could be, he had to convince his own family to give it a chance. What began as a four-acre experiment eventually grew into Ervana Wildfarms.

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