Elly Rumbach on Four Decades With TCBY, From Teenage Employee to Franchise Owner
Elly Rumbach has spent more than four decades with TCBY, making her one of the brand's longest-tenured operators. She began working at a local TCBY store as a teenager in 1983 before joining the company's corporate office in Little Rock, Arkansas, where she held roles spanning franchise development, operations, and training.
