As consumers become more discerning and more skeptical of excess, the definition of luxury is being rewritten. Today, what feels truly valuable is often harder to manufacture: craftsmanship, radical sustainability, and the kind of experience that turns an everyday object into something coveted.
As consumers become more discerning and more skeptical of excess, the definition of luxury is being rewritten.
Today, what feels truly valuable is often harder to manufacture: craftsmanship, radical sustainability, and the kind of experience that turns an everyday object into something coveted.
Because what luxury consumers demand first, the rest of the market often comes to expect.
The page is ready to read now. The fuller skim-friendly version will appear here automatically.
As consumers become more discerning and more skeptical of excess, the definition of luxury is being rewritten. Today, what feels truly valuable is often harder to manufacture: craftsmanship, radical sustainability, and the kind of experience that turns an everyday object into something coveted. Because what luxury consumers demand first, the rest of the market often comes to expect.
Open the app view to save this story, compare related coverage, and continue from the same source.