The Armani Group named Italian designer Dario Vitale to lead Emporio Armani and manage Giorgio Armani Accessories, marking the first time an outsider holds a creative directorship at the house. He starts immediately after a transitional handover later this month.
He will lead Emporio Armani and oversee Giorgio Armani Accessories, starting after the current team presents a final collection on September 24, 2026.
Silvana Armani and Leo Dell’Orco will continue to run the main Giorgio Armani ready-to-wear collections.
Emporio Armani and take charge of Giorgio Armani Accessories. The appointment is immediate, with a formal transition scheduled after Emporio Armani's final co-ed show led by Silvana Armani and Leo Dell'Orco on September 24, 2026.
Vitale was born in southern Italy in 1983 and trained at Istituto Marangoni. His early industry work included time at Bottega Veneta under Tomas Maier. He spent 14 years at Miu Miu, rising to ready-to-wear design director and helping shape the brand's distinctive aesthetic. In March 2025 he joined Versace as chief creative officer and presented a praised debut collection in September 2025, but he left after the Prada Group's acquisition of Versace in December 2025. His appointment at Armani follows that departure.
Emporio Armani, launched in 1981, targets a younger, metropolitan customer with relaxed tailoring, denim, and lifestyle items. The label has been a space for experimentation within the house. Vitale's brief is to define Emporio Armani's next aesthetic while respecting core Armani codes. Silvana Armani and Leo Dell'Orco will remain responsible for Giorgio Armani's principal ready-to-wear collections, maintaining continuity at the house's center.
Silvana Armani and Leo Dell'Orco described the appointment as collaborative and said they believe Vitale will interpret Emporio's spirit with respect and authenticity. Vitale acknowledged the responsibility of working with Armani's established design language and said he is excited to help define the next phase.
The transition becomes visible when Silvana Armani and Leo Dell'Orco present their final co-ed Emporio Armani collection at Armani/Teatro on September 24, 2026. From that show onward, Vitale will assume creative control for Emporio Armani and oversight of accessories for the Giorgio Armani line.
Look for how Vitale adapts Emporio Armani's codes — relaxed tailoring, denim, and the label's eagle logo — to his own design perspective, and how he coordinates with the house's continuing leadership for Giorgio Armani ready-to-wear. Industry reactions to Vitale's first Emporio collection under his direction will indicate how the market receives this new creative stance.
Armani's decision to appoint an external creative director for Emporio Armani marks a deliberate change in leadership approach. Vitale's appointment pairs his commercial product-development record with the house's desire to refresh a youth-focused label while keeping mainline continuity intact.
The Armani Group has confirmed Dario Vitale as the new creative director of Emporio Armani and Giorgio Armani Accessories. The announcement was made in Milan on the 16th of September, marking a historic first for the house. Vitale becomes the first person outside the Armani family to hold this creative position since t
He will also oversee Giorgio Armani Accessories.
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Following his brief tenure at Versace, the revered Italian designer becomes the first non-family member to serve as creative director at the house of Armani.
The appointment marks the first major creative succession in the House’s history. The post Emporio Armani and Giorgio Armani accessories names Dario Vitale creative director appeared first on RUSSH .
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