Huffingtonpost iconHuffingtonpostSep 21, 2026 ~1 min source read

Rimmel's Beloved Foundation Has Just Been Improved To Match Every Undertone, And It's On Sale Now

Rimmel The 2010s might have been a time for in your face, full-beat glam, but in 2026, we're all about no-makeup makeup. As anyone who's rocked a 'barely there' makeup look will know, it takes a lot of effort to look so effortless.

Rimmel's Beloved Foundation Has Just Been Improved To Match Every Undertone, And It's On Sale Now
Read original More from Huffingtonpost

Share this story

Send the public story page.

Useful takeaways from this story.

Rimmel The 2010s might have been a time for in your face, full-beat glam, but in 2026, we're all about no-makeup makeup.

Now, though, it's expanded its entire range to <a href="https://go.linkby.com/WSCGPTMR" target="_blank" rel="noopener noreferrer" data-affiliate="tr...

As anyone who's rocked a 'barely there' makeup look will know, it takes a lot of effort to look so effortless.

Building the complete brief

The page is ready to read now. The fuller skim-friendly version will appear here automatically.

The useful part

Rimmel The 2010s might have been a time for in your face, full-beat glam, but in 2026, we're all about no-makeup makeup. As anyone who's rocked a 'barely there' makeup look will know, it takes a lot of effort to look so effortless. Even though we live in an era of endless beauty choices, it can still be tricky to find a foundation that perfectly matches your skin.

How it works

  • Now, though, it's expanded its entire range to <a href="https://go.linkby.com/WSCGPTMR" target="_blank" rel="noopener noreferrer" data-affiliate="tr...
  • I don't know about anyone else, but so often I've found one that I think perfectly matches my skin tone, only for me to get home and discover that something is just not quite right.
  • On a mission to solve my particular crutch, Rimmel has updated the formula for its cult favourite Perfect Match Foundation so that it exactly matches every undertone and skin shade out there.
  • Although Rimmel already boasted an impressive range of 16 different foundation shades, it only had one foundation formula for each shade.

Keep reading in the app

Open the app view to save this story, compare related coverage, and continue from the same source.

Open in app