# What happened Cornerstone Speaking and Coaching, led by founder Ryan Botner, reported a record year for 2025 driven by program expansion, national client growth, and increased demand for Botner as a speaker. The firm consolidated six fully developed national service lines and launched national cohorts and standalone programs designed for entrepreneurs, sales teams, and organizational leaders.
# The six national service lines
- Be Intentional leadership system: formalized as a standalone program that prescribes a documented daily leadership practice built on three dimensions—vision, people, and leader development.
- Speak2SELL Sales Training Workshop: proprietary half-day and full-day sales communication workshops based on a four-stage framework—connect, diagnose, position, guide—delivered nationally across multiple industries.
- Touchpoint Selling follow-up system: a standalone cadence for converting post-conversation opportunities into closed business through consistent, value-driven touchpoints.
- Money Follow$ Movement: a sales activation and revenue growth program focused on daily revenue activity, a revenue accountability structure, and a revenue mindset reset tied to the Be Intentional framework.
- Business Packaging Program: a 90–180 day process to prepare cash-flowing companies for acquisition or exit, delivered regionally and nationally.
# Program design and delivery Cornerstone positioned these offerings to be specific enough to produce measurable results and broad enough to be used across industries. Programs emphasize documented daily practices, structured accountability, and repeatable frameworks rather than one-off motivational events. Several offerings—especially Intentional Leaders Circle and Touchpoint Selling—are now available independently of keynotes and workshops, enabling ongoing engagement.
# Client outcomes and industries The 2025 program year produced documented outcomes in automotive retail, real estate, and professional services. The press materials state these results demonstrate the frameworks' cross-industry applicability and measurable improvements in sales performance and leadership development following Cornerstone engagements.
# Speaking demand and calendar Cornerstone reported growing national demand for Ryan Botner as a keynote speaker and workshop leader, extending bookings beyond the Midwest and North Dakota into the rest of the United States. The organization also announced a 2026 keynote and workshop booking calendar for corporate sales teams, association conferences, and leadership events.
# What this means for buyers Organizations seeking sales training, follow-up systems, peer accountability groups, revenue-activation programs, or exit-preparation support can now access a single provider offering end-to-end options. The offering mix is oriented toward repeated engagement and measurable activity tracking, which is relevant for teams facing feast-or-famine revenue cycles or inconsistent post-sale follow-up.
# Bottom line