Fastcompany iconFastcompanySep 23, 2026 ~1 min source read

This new poll reveals 5 takeaways about rural American voters, a key bloc for Trump

The poll of more than 2,000 rural registered voters found that costs of groceries, gas and healthcare are among the top pain points for rural voters. They are also more likely than voters overall to say they are worried about being able to afford groceries or gas.

This new poll reveals 5 takeaways about rural American voters, a key bloc for Trump

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The poll of more than 2,000 rural registered voters found that costs of groceries, gas and healthcare are among the top pain points for rural voters.

They are also more likely than voters overall to say they are worried about being able to afford groceries or gas.

Rural Americans skew Republican and historically have been an instrumental voting bloc for Trump.

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The poll of more than 2,000 rural registered voters found that costs of groceries, gas and healthcare are among the top pain points for rural voters. They are also more likely than voters overall to say they are worried about being able to afford groceries or gas. Rural Americans skew Republican and historically have been an instrumental voting bloc for Trump.

How it works

  • The findings suggest that many rural voters haven't turned against Trump but that they also largely don't think he has delivered on his economic promises.
  • While rural voters seem unlikely to support Democrats on a large scale, Trump and the Republican Party could face challe...

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