California Pizza Kitchen redefined chain pizza in the 80s using a strategy that still works
Cofounder Rick Rosenfield details the wild ups and downs of CPK over four decades, and points to one key strategy as being the glue that held it together.

Cofounder Rick Rosenfield details the wild ups and downs of CPK over four decades, and points to one key strategy as being the glue that held it together.

Cofounder Rick Rosenfield details the wild ups and downs of CPK over four decades, and points to one key strategy as being the glue that held it together.
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Cofounder Rick Rosenfield details the wild ups and downs of CPK over four decades, and points to one key strategy as being the glue that held it together.
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