PJ's Coffee is opening a new Uptown location at 7700 Maple St. this fall. The shop sits between Carrollton Avenue and Broadway Street and measures approximately 1,600 square feet. The new space will include indoor seating and an outdoor patio and aims to re-establish PJ's presence in the neighborhood where the brand began.
The footprint is roughly 1,600 sq ft. Customers can expect indoor seating plus an outdoor patio. The announcement focuses on creating a neighborhood gathering place rather than on specific capacity numbers or a drive-thru format.
PJ's will offer the familiar lineup that has defined the brand for decades:
- Classic beignets, fresh breakfast pastries and other café staples.
- Bags of whole-bean coffee and single-serve cups available in-store and online.
Phyllis Jordan founded PJ's Coffee of New Orleans in 1978, emphasizing higher-quality Arabica beans and careful roasting. In 2008, brothers Paul, Steven and Scott Ballard — New Orleans natives — purchased the company and operate it through Ballard Brands. The brand now operates nearly 200 stores, including four international locations.
What the new Maple Street location aims to deliver
PJ's says it strives to make each location feel unmistakably PJ's by carrying the character of its New Orleans beginnings into every coffeehouse. The Maple Street store is framed as a place where the sights, sounds and aromas of a modern PJ's meet a neighborhood long connected to the brand. The space will combine longtime menu favorites with updated design elements to serve local residents and visitors.
For menu details, locations and the PJ's Coffee app, the announcement points readers to PJsCoffee.com and PJ's social channels (Facebook, Instagram and X). The release includes a media contact: Tiffany Martinez Champion, with phone 817-919-6261 and email tmartinez@championmgt.com.
The company says the shop will open this fall but did not provide an exact opening date in the announcement. Details such as hours of operation, staffing, parking and whether the new location will offer a drive-thru were not specified in the release.