Bandai Namco Toys & Collectibles America (BNTCA) is staging a multi-booth presence at New York Comic Con 2026 with exhibits, exclusive merchandise, photo opportunities and scheduled panels. Fans of GUNDAM, Tamagotchi, TAMASHII NATIONS, GASHAPON and Godzilla will find activations across the show floor and special programming on the main stage and panel rooms.
# Major highlights
GUNDAM returns with a high-profile showcase on the NYCC Main Stage focused on MOBILE SUIT GUNDAM SEED FREEDOM ZERO. The GUNDAM activation includes statue displays (XARX-ZERO and Gundam Helix), purchase-linked promotions that can yield a Gundam Card Game promotional card (EXBP-029 EX Base), a playable demo of GUNDAM ROGUE ORBIT at Bandai Namco Entertainment America booth #2319, and photo activations tied to giveaways.
TAMASHII NATIONS will staff booth #2417 with event-exclusive figures, displays of upcoming and newly released S.H.Figuarts and Gundam figures, gifts with purchase, and free giveaways. The booth includes a Communications Counter and a Touch & Try LAB where attendees can handle figures alongside R&D specialists. Scheduled meet-and-greets include voice actors Adam McArthur (Jujutsu Kaisen) and Matt Hill (Mobile Suit Gundam SEED FREEDOM ZERO).
The Godzilla activation offers free collectible pins in eight styles with varying rarity, surprise photo opportunities, and the chance to purchase Godziburst action figures and other officially licensed merchandise.
# Panels & scheduled events
- GUNDAM Showcase 2026 @ NYC — Thursday, Oct. 8, 3:30PM, Hall 1D Main Stage. Early looks and announcements related to SEED FREEDOM ZERO with special guests.
- Tamashii Nations Showcase — Friday, Oct. 9, 2:45PM, North Room 409. First looks at upcoming TAMASHII NATIONS products.
- 30 Years of Tamagotchi — Saturday, Oct. 10, 2:00PM, North Room 406.2. Celebration of Tamagotchi's three decades of play and community.
- GASHAPON Stamp Rally — Starts at NYCC and concludes at the Bandai Namco Cross Store in Brooklyn. Participants have 30 days to complete the rally.
# How to get the most out of the experience
# Final practical notes
Booth numbers to remember: TAMASHII NATIONS #2417, Bandai Namco Entertainment America #2319, and BNTCA #2619. Panels occur across main stage and north room locations on Oct. 8–10. Expect a mix of sales, free swag, interactive demos and photo opportunities suited to collectors and casual fans alike.