Dailygood iconDailygoodSep 24, 2026 ~1 min source read

The TikTok Mob Reversing Online Bullying

Tyler Brickley started one of the internet's most disarming social experiments: a half-million-strong TikTok "army" he deploys, mob-style, to flood strangers being bullied online with kindness. Island posted cooking videos and received mockery for her multiple sclerosis-affected eye, Brickley's followers descended -- not with cruelty, but with 15,000 warm and encouraging comments.

The TikTok Mob Reversing Online Bullying

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Tyler Brickley started one of the internet's most disarming social experiments: a half-million-strong TikTok "army" he deploys, mob-style, to flood strangers being bullied online with kindness.

Island posted cooking videos and received mockery for her multiple sclerosis-affected eye, Brickley's followers descended -- not with cruelty, but with 15,000 warm and encouraging comments.

"There's something more interesting here than people being nice," writes Thomas Germain for the BBC.

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The useful part

Tyler Brickley started one of the internet's most disarming social experiments: a half-million-strong TikTok "army" he deploys, mob-style, to flood strangers being bullied online with kindness. Island posted cooking videos and received mockery for her multiple sclerosis-affected eye, Brickley's followers descended -- not with cruelty, but with 15,000 warm and encouraging comments. "There's something more interesting here than people being nice," writes Thomas Germain for the BBC.

How it works

  • What's more, research suggests that when trolls lose their audience to connection, they sometimes quietly change.

Details worth keeping

"When the mob descends, the bullying often stops, sometimes forever.

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