# What happened A few weeks before Max Elphick joined TechUK as head of digital identity, the prime minister announced cancellation of the UK's national digital identity scheme. That announcement grabbed headlines, but the practical work on digital identity in the UK has continued.
# Current state of the market The key building blocks remain in place and are advancing:
- Gov.uk Wallet: work is continuing, with a digital driving licence in development and further credentials expected.
- One Login: still being developed as the single sign-in for government services.
- Digital Verification Services (DVS) trust framework: reached version 1.0 earlier in the year, providing standards for digital verification providers.
- Secondary legislation: passed to permit digital proof of age for alcohol sales, enabling retailers and hospitality venues to accept verified digital age checks.
None of the technical or regulatory infrastructure has disappeared because of the policy reversal. Instead, adoption is being driven by a competitive market of providers operating under the DVS rules.
# Economic and practical potential Digital identity already contributes financially: the sector generates about £2bn a year. Wider adoption could add billions in economic value and enable cross-border interoperability for trade, travel and business using international standards.
The author also notes an emerging role for digital identity in verifying AI agents as their use grows across services.
# What's missing — policy and coordination To capture the full potential, government and industry should agree a long-term, coordinated strategy. Recommended elements include:
- An industry-backed roadmap focused on high-volume, high-value use cases that offer clear consumer utility, to give commercial providers confidence to invest.
- Treating digital verification services as a cross-economy growth driver and aligning activity across government departments and programs, including smart data initiatives.
- Commencing the Data (Use and Access) Act information gateway quickly so trusted providers can verify identities against authoritative public data.
# The next steps
Max Elphick is head of digital identity at TechUK and wrote this view drawing on the present state of UK digital ID projects and policy developments.