Stock footage saves budget and time when used as functional b-roll and establishing shots, but actively damages brand credibility when it replaces authentic storytelling. This guide shows exactly when to license, when to shoot, and how to mix both for business videos.
Stock footage saves budget and time when used as functional b-roll and establishing shots, but actively damages brand credibility when it replaces authentic storytelling.
This guide shows exactly when to license, when to shoot, and how to mix both for business videos.
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Stock footage saves budget and time when used as functional b-roll and establishing shots, but actively damages brand credibility when it replaces authentic storytelling. This guide shows exactly when to license, when to shoot, and how to mix both for business videos.
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