What happened
Apple Pay has launched in India. Eligible customers can add supported cards to the Wallet app on iPhone and Apple Watch and use Apple Pay for contactless and online purchases.
Who can use it now
Where it will and won't work
Apple Pay requires merchants and their payment terminals to be enabled for the service. That means even if a store accepts contactless payments in general, Apple Pay may not be accepted there until the merchant or payment service provider adds explicit support. Apple has worked with several local payment platforms and processors to enable acceptance, including Cashfree, JusPay, Mswipe, Paytm, PayU, Pine Labs, Razorpay, and Worldline.
How this fits with India's payments landscape
India's Unified Payments Interface (UPI) is a state-backed system that allows instant bank-to-bank transfers and accounts for about 84% of the country's digital transactions. UPI does not integrate with Apple Pay, so most everyday digital transactions in India will continue to flow through UPI for the near term. Apple Pay adds another option for card-based contactless and online payments but does not replace or interoperate with the dominant UPI flow.
User experience and devices
Users with eligible Axis Bank credit cards can add them to Wallet on iPhone and Apple Watch to make contactless in-store payments, as well as payments in apps and on the web where Apple Pay is offered. The announcement does not state when Mac support or broader bank support will arrive.
What to expect next
Expect a gradual expansion. The current launch is focused on a single bank and card networks (Visa, Mastercard). Broader adoption depends on two separate factors: additional banks adding support (including debit cards and RuPay if it becomes supported) and merchants or payment processors enabling Apple Pay acceptance across terminals.
Practical actions for readers
- If you have an Axis Bank credit card on Visa or Mastercard, try adding it to the Wallet app to test whether it can be used where you shop.
- Merchants: check with your payment service provider about enabling Apple Pay if you want to accept it.
Apple Pay's entry into India introduces a familiar card-based contactless option for Apple device users, but today it remains a limited, bank-specific rollout inside a payments ecosystem dominated by UPI.