Alaskaair iconAlaskaairSep 29, 2026

Alaska Airlines and Hawaiian Airlines unveil Aurora and LeihÅkÅ« – elevating the premium travel experience from curb to cabin, along with a new Premium Reserve class and investment...

Alaska Air Group has unveiled its most significant investment in premium travel, introducing two distinct flagship experiences that reflect the identities of Alaska Airlines and Hawaiian Airlines. The company also introduced Premium Reserve, new lounges and fleetwide upgrades.

Alaska Airlines and Hawaiian Airlines unveil Aurora and LeihÅkÅ« – elevating the premium travel experience from curb to cabin, along with a new Premium Reserve class and investment...

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Alaska Air Group has unveiled its most significant investment in premium travel, introducing two distinct flagship experiences that reflect the identities of Alaska Airlines and Hawaiian Airlines.

The company also introduced Premium Reserve, new lounges and fleetwide upgrades.

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Alaska Air Group has unveiled its most significant investment in premium travel, introducing two distinct flagship experiences that reflect the identities of Alaska Airlines and Hawaiian Airlines. The company also introduced Premium Reserve, new lounges and fleetwide upgrades.

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