Mo’ Bettahs Hires Don Crocker to Lead Real Estate and Growth as Chief Development Officer

The useful part

Crocker most recently served as chief development officer for Atlanta-based slider chain Smalls Sliders. Before that, he led domestic franchise and company-owned development at Inspire Brands across a portfolio that included Arby's, Buffalo Wild Wings, Dunkin', Jimmy John's, Sonic Drive-In and Baskin-Robbins. "Don has spent his career helping restaurant brands grow at scale, and that experience makes him a tremendous addition to Mo' Bettahs," said Rob Ertmann, CEO of Mo' Bettahs.

How it works

• "We've built strong momentum while remaining disciplined about where and how we grow.
• For more information, visit Mo' Bettahs' website or follow on Instagram, Facebook or Tik Tok.
• "I'm looking forward to working with the team to identify the right markets and locations to bring Mo' Bettahs to more communities across the country." Founded in Bountiful, Utah, in 2008 by brothers Kimo...
• It has since entered all three markets and now operates more than 80 corporate-owned restaurants across nine states.
• "Mo' Bettahs has a strong foundation and a clear sense of what makes the brand special," Crocker said.

What to take from it

The brand serves Hawaiian-style plate lunches featuring island-favorite entrees such as teriyaki chicken and steak, k?lua pig, p?lehu chicken and katsu chicken, paired with steamed rice, vegetables and creamy macaroni salad. Mo' Bettahs serves the plate lunch with an authentic Hawaiian experience, with items like freshly Grilled Teriyaki Chicken and Steak, K?lua Pig, Deep-Fried Katsu Chicken, homemade macaroni salad and steamed rice. Since partnering with Savory Restaurant Fund, Blue Marlin Partners and Trive Capital, Mo' Bettahs has grown to over 80 locations in Utah, Idaho, Oklahoma, Texas, Nevada, Minnesota, Indiana and Arizona.

Example or evidence

• Betsy DeMik Champion bdemik@championmgt.com Facebook Tweet LinkedIn imunify-bot-check

Details worth keeping

Crocker, a former Inspire Brands and Chick-fil-A executive, brings more than three decades of experience to the role and will oversee real estate, design and construction, asset management and new restaurant openings across new and existing markets. About Mo' Bettahs Hawaiian Style Food Mo' Bettahs was founded in Bountiful, Utah, in 2008 by Kimo and Kalani Mack with a goal of providing guests with an authentic Hawaiian island barbecue experience, just like they enjoyed while growing up in O'ahu, Hawai'i. Mo' Bettahs offers dine-in, takeout and catering.

Related coverage

• Restaurantnewsrelease: Mo' Bettahs Hawaiian Style Food has appointed restaurant industry veteran Don Crocker as its new Chief Development Officer.
• Restaurant News: Mo' Bettahs continues its growth in Utah by bringing traditional island recipes and hospitality to a new neighborhood.
• Fastcasual: Mo' Bettahs expands in home state with Highland, Utah opening
• Restaurantnewsrelease: Mo' Bettahs expands its presence in Utah with the addition of a brand-new restaurant in Highland.
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