Google iconGoogleOct 14, 2026 ~1 min source read

Predictable AI spend in BigQuery: Introducing cost management for generative AI functions

The generative AI functions in BigQuery ( AI.GENERATE , AI.IF , AI.CLASSIFY , AI.SCORE , and more) bring large language models (LLMs) directly into your SQL, so a single query can classify millions of support tickets or score each product review for sentiment. However, because these functions are billed by the token, s

Predictable AI spend in BigQuery: Introducing cost management for generative AI functions

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