A modern crisis playbook should define the organization's risks, who leads the response, how decisions are escalated, which audiences need updates, what messages are approved and how the team will practice before a real crisis. The best crisis plans are fluid, according to Makini Nyanteh, SVP and […] The post.
A modern crisis playbook should define the organization's risks, who leads the response, how decisions are escalated, which audiences need updates, what messages are approved and how the team will practice...
The best crisis plans are fluid, according to Makini Nyanteh, SVP and […] The post.
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A modern crisis playbook should define the organization's risks, who leads the response, how decisions are escalated, which audiences need updates, what messages are approved and how the team will practice before a real crisis. The best crisis plans are fluid, according to Makini Nyanteh, SVP and […] The post. It should guide decisions, not predict every move.
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