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‘Whose Idea Was This Anyway?’

In over 30 years in consulting and senior marketing roles, I've sat through more planning off-sites than I care to remember, and while they rarely produce identical plans, they often produce remarkably similar topics.

‘Whose Idea Was This Anyway?’

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In over 30 years in consulting and senior marketing roles, I've sat through more planning off-sites than I care to remember, and while they rarely produce identical plans, they often produce remarkably...

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In over 30 years in consulting and senior marketing roles, I've sat through more planning off-sites than I care to remember, and while they rarely produce identical plans, they often produce remarkably similar topics.

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