Hotels are no longer selling rooms. Here’s what that means
Belmond's Global IT Director Lawrence Edwards argues hotels must connect F&B, CRM, and operations data to unlock guest personalization and margin growth beyond rooms revenue.
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Belmond's Global IT Director Lawrence Edwards argues hotels must connect F&B, CRM, and operations data to unlock guest personalization and margin growth beyond rooms revenue.
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Belmond's Global IT Director Lawrence Edwards argues hotels must connect F&B, CRM, and operations data to unlock guest personalization and margin growth beyond rooms revenue.
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