You set a budget, pick your targeting (country, device, browser, interests, etc.), and a demand-side platform (DSP) bids for ad space in real time against other advertisers. Programmatic advertising is the buying and selling of ad space automatically through software, without a human salesperson negotiating every deal.
Programmatic advertising is the buying and selling of ad space automatically through software, without a human salesperson negotiating every deal.
You set a budget, pick your targeting (country, device, browser, interests, etc.), and a demand-side platform (DSP) bids for ad space in real time against other advertisers.
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Programmatic advertising is the buying and selling of ad space automatically through software, without a human salesperson negotiating every deal. You set a budget, pick your targeting (country, device, browser, interests, etc.), and a demand-side platform (DSP) bids for ad space in real time against other advertisers.
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