AdExchanger ran a piece recently on open-source marketing mix modelling having its moment, and apologised on the way in for the new acronym. Julian Runge at Northwestern's Medill School makes the point that you can now prompt an AI agent […] The post The MMM barrier didn't disappear.
AdExchanger ran a piece recently on open-source marketing mix modelling having its moment, and apologised on the way in for the new acronym.
Julian Runge at Northwestern's Medill School makes the point that you can now prompt an AI agent […] The post The MMM barrier didn't disappear.
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AdExchanger ran a piece recently on open-source marketing mix modelling having its moment, and apologised on the way in for the new acronym. Julian Runge at Northwestern's Medill School makes the point that you can now prompt an AI agent […] The post The MMM barrier didn't disappear.
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