Axe vies for more mature brand positioning while nodding to Y2K roots
New ads for the Unilever brand show men briefly turning back into their teen selves, popped collars and all, as Axe states, "You got better.
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New ads for the Unilever brand show men briefly turning back into their teen selves, popped collars and all, as Axe states, "You got better.
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New ads for the Unilever brand show men briefly turning back into their teen selves, popped collars and all, as Axe states, "You got better.
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