The world of commerce is no stranger to new trends and technologies, but the agentic era is transforming the decision-making process for consumers more than ever before.
The world of commerce is no stranger to new trends and technologies, but the agentic era is transforming the decision-making process for consumers more than ever before.
Google has already launched a universal commerce protocol (UCP) enabling AI agents to transact across retailers, whereas Amazon has unveiled tools allowing agents to browse other retailer sites […] The post...
The page is ready to read now. The fuller skim-friendly version will appear here automatically.
The world of commerce is no stranger to new trends and technologies, but the agentic era is transforming the decision-making process for consumers more than ever before. Google has already launched a universal commerce protocol (UCP) enabling AI agents to transact across retailers, whereas Amazon has unveiled tools allowing agents to browse other retailer sites […] The post Mastercard research highlights the next challenge for brands:
Open the app view to save this story, compare related coverage, and continue from the same source.