Inc iconIncSep 7, 2026

Rothy’s Built a Billion-Dollar Brand. Now It’s Reworking the Shoe That Put It on the Map

A decade after launching The Point, Rothy's is updating the best-seller—and using it to make a larger bet on long-term growth.

Rothy’s Built a Billion-Dollar Brand. Now It’s Reworking the Shoe That Put It on the Map

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A decade after launching The Point, Rothy's is updating the best-seller—and using it to make a larger bet on long-term growth.

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A decade after launching The Point, Rothy's is updating the best-seller—and using it to make a larger bet on long-term growth.

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