Marketingdive iconMarketingdiveSep 22, 2026

How Chili’s marketing works — and why Mexican QSRs are its next target

CMO George Felix dug into the casual dining chain's past successes and pathway for future growth at Brinker International's recent investor day.

How Chili’s marketing works — and why Mexican QSRs are its next target

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CMO George Felix dug into the casual dining chain's past successes and pathway for future growth at Brinker International's recent investor day.

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CMO George Felix dug into the casual dining chain's past successes and pathway for future growth at Brinker International's recent investor day.

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